Company 1Company 1, a technology company known for its transportation solutions, approached Silvertake to create a series of case study videos about its projects in Carapicuíba (SP), Francisco Morato (SP), and Itaquaquecetuba (SP).
The goal was to communicate the positive impact of these actions using a visual and narrative approach that would bring the audience closer to the projects and help them understand the value of each one.
How we produced the case study videos for Company 1.
Each video tells the story of a project: the challenge that existed in the city, the solution implemented, and the result achieved. This structure, combined with testimonials, creates a connection with the audience and facilitates understanding of the projects presented.
- Initial research. We gathered detailed information about the projects in Carapicuíba, Francisco Morato, and Itaquaquecetuba before writing a single line of the script.
- Road map. We create itineraries that highlight the challenges faced, the solutions implemented, and the results achieved in each city.
- Testimonials. We recorded testimonials from Company 1's clients, which provide an authentic and personal perspective on the projects.
- Short and vertical versions. We create one-minute videos in 9x16 format for social media, designed for viewing on mobile devices.
- Finalization and visual effects. We applied color correction and included graphics and visual effects for the final finish.
the result for Company 1
Case study videos became a key component in communicating Company 1's initiatives. They were shared across various platforms, generating engagement, communicating the results of the initiatives, and reinforcing the company's reputation and brand.
Learn more about our production of institutional video, look How to record a video case study with your client's client. and read Why video case studies are a valuable asset for businesses..
