To celebrate XP Education’s milestone 1-year anniversary, Silvertake Vídeo had the privilege of creating a compelling corporate video that combined the power of a manifesto with candid testimonials from students and employees. This project was a vibrant celebration of XP Education’s journey, capturing the innovative and visionary essence of XP Inc.’s educational arm.
production process
With an exciting and inspiring tone, this special project was not only about marking a successful year, but also about celebrating the culture, values and people that make XP Educação unique.
- Stock Photo Research: We selected images that resonated with the brand and its mission, creating a captivating visual narrative.
- Scripting: We developed a script that captured the voice and spirit of XP Educação, mixing elements of a manifesto with personal testimonials.
- Recording Employee Testimonials: Record emotional testimonials from employees and students, bringing to light their unique experiences.
- Briefing and Production Planning: We worked closely with XP Educação to ensure that all aspects of the project were aligned with their vision and communication and marketing goals.
- Multi-Format Delivery: The video has been expertly adapted for different platforms including YouTube, Instagram Reels, Stories and TikTok, maximizing its reach and impact.
XP Educação's 1-year institutional video is a tribute to the innovation, determination and collaboration that define this renowned educational institution.
Silvertake Video is proud to have played a role in this celebration, creating content that not only resonates with the XP Education team, but also inspires and motivates a wide audience. This project reaffirms our ability to capture the essence of a brand and translate it into a powerful and moving visual narrative with quality, creativity and scale.