Bernoulli and the Morya agency asked Silvertake Vídeo to produce a TV commercial that would authentically and engagingly represent the school experience at the Salvador campus. The goal was to create a piece that would capture all the educational stages served by the school, from preschool to high school, showcasing the wealth of experiences offered and reinforcing the Bernoulli brand as a reference in education.
production process
To bring the video concept to life, the Silvertake team combined produced scenes and real scenes filmed directly at Colégio Bernoulli, in Salvador.
- Production Plan: We develop a detailed schedule for external capture, ensuring that all planned scenes are recorded without missing any important moments.
- Recording: With a daily recording session at the school in Salvador, we used a cast of students representing each stage of education, from kindergarten to high school, to ensure genuine and diverse representation.
- Voiceover: The VT's voiceover was done by a professional from Salvador, bringing a local and familiar tone that resonated with the target audience in the region.
- Agile Review: The agile review methodology adopted by Silvertake ensured an efficient and collaborative feedback process.
This project reinforces the expertise of Silvertake Video in creating content that captures the essence of brands and inspires their audiences. Get in touch with us and discover how we can translate your institution's vision into a high-impact audiovisual production.