In partnership with the agency Morya, Silvertake Vídeo took on the challenge of producing three video clips for Bernoulli Sistema de Ensino's "Awareness BSE 2025" campaign: "Sala" (30 seconds), "Varanda" (30 seconds), and "Fundador" (60 seconds). The scripts highlight achievements that inspire confidence—the system is an 11-time ENEM champion and operates in over 1,000 schools across Brazil.
production process
A cozy scenography was created, with visual elements that brought closeness and empathy, helping to communicate the values of the Bernoulli Education System in an authentic way.
- Locations: We recorded in two real houses, chosen because they reflect Brazilian family environments and offer ideal acoustics and lighting for TV and digital.
- Scenarios: Each location housed four distinct settings — living room, balcony, home office, and a clean space for the founder's testimony — ensuring visual variety without losing aesthetic unity.
- Deadlines: The project followed a lean 30-day schedule (from pre-production to final delivery), requiring precise logistics, a lean team, and daily reviews.
- Agile Review: Daily feedback rounds via a collaborative platform reduced rework and kept all stakeholders aligned, even under tight deadlines.
This case demonstrates Silvertake's ability to deliver quickly without sacrificing excellence—from set design to post-production—adapting content to 16:9, 1:1, and 9:16 formats ready for TV, social media, and digital media. Need videos that connect, move, and convert within a tight deadline? Count on Silvertake to turn your vision into reality.
