Bernoulli Educação approached Silvertake with a challenge: to create a video for the launch of its new institutional website. The Bernoulli Sistema de Ensino website brings together resources that inspire and facilitate the educational journey, and needed to be presented to the public in a clear way.
To showcase this new feature, we chose the animation in motion graphics, a format that allows you to explain the navigation and features of a digital platform in a simple and engaging way.
How we produced the launch animation for the new Bernoulli Education website.
The focus was to present the new platform in a way that would capture attention and explain its functionalities intuitively. Using motion graphics video, we built a visual narrative that simplifies understanding of the site while highlighting its main benefits.
Motion graphics animation projects with original illustrations follow certain steps to ensure consistency with the brand identity:
- Road map. Based on a detailed script, we demonstrated how the new website could be navigated, emphasizing accessibility and the various educational resources available. The script was accompanied by mood boards and a meticulous description of the animations, which made the production more efficient.
- Custom designs and illustrations. We developed illustrations and design pieces that respect the visual identity of Bernoulli Educação, ensuring the video remained aligned with the brand from beginning to end.
- Animation. Our team specializing in motion graphics brought the illustrations to life and created a dynamic and engaging visual presentation for the new website.
the result for Bernoulli Education
Bernoulli Educação received an animated video that presents the new website in an attractive way and motivates the audience to explore it. Once again, the project started with a quick understanding of what the client needed and transformed that request into a concise piece, reflecting the brand's identity.
See also Launch animation for the Bernoulli School's Go Home app., Learn more about our work with motion graphics and read how Original illustrations strengthen the visual identity. of companies.
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