Clariant, a leading company in the chemical industry, commissioned Silvertake Video to develop an onboarding and safety video. The project was intended to be displayed at the entrance of the plant, providing employees, collaborators and visitors with an impactful visual introduction to the safety standards and guidelines of the Belo Horizonte plant.
production process
This video is not just a tour guide; it is a representation of Clariant’s commitment to safety, integrity and operational excellence, presented in an engaging and informative manner.
- Planning and Design: We began with a thorough understanding of Clariant’s specific needs and the plant environment, including an on-site visit, to ensure the video was customized to meet the unique demands of the site.
- Motion Graphics Animation: We used motion graphics techniques to create a visual narrative that guided viewers through Clariant's safety rules and procedures.
- 3D Plant Animation: With a detailed 3D representation of the plant, we provide specific safety guidelines, allowing viewers to visualize the guidelines in the real-world context of the factory.
- Content Integration: All elements were integrated harmoniously to create a cohesive video that was both informative and aesthetically pleasing.
- Review and Improvement: Clariant was involved at every step of the process, ensuring that the final product was aligned with their expectations and standards.
Clariant’s onboarding and safety video is more than just a visitor guide; it is an expression of the company’s safety and quality culture. Silvertake Video is proud to have participated in this significant project, applying our animation and production expertise to create a valuable resource.
Our work with Clariant reinforces our commitment to excellence in video production, as well as our ability to create bespoke visual solutions that resonate with audiences and brand values.