Bernoulli Education | Teachers' Day 2024

production process

The continuity between scenes was a key point to create this fluidity, and it was here that the blackboard became the great connecting element.

• Locations: The variety of environments where we filmed in the school's outdoor areas to capture different scenes gave the video more dynamism. This alternation of locations kept the content visually interesting, conveying the idea that learning goes beyond the classroom walls.
• Direction: We included little surprises throughout the video, such as the spontaneous entry of teachers into the shots, which helped to strengthen the emotional connection between students and teachers.
• Editing: Editing was one of the biggest advantages to the video’s success. Each testimonial was carefully aligned to create the right rhythm.

This special video for Teachers' Day was a project that required strategic planning, creativity and a good dose of emotion. Every detail, from the choice of settings to the use of the board as an element of continuity, contributed to creating a memorable tribute to the teachers of Colégio Bernoulli.

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