Baptist Education NetworkIn collaboration with the Baptist Education Network (RBE), Silvertake told the story of Estevão Willian, a former student who has been excelling in national football. The storytelling project aimed to demonstrate the commitment of Colégio Batista Mineiro and Colégio Batista Brasil to holistic education and how it can positively influence students' lives.
How we produced the video case study for former student Estevão Willian.
We filmed two location shoots to document Estevão's daily life and family testimonies, scenes at the Baptist School, and even a spontaneous scene of Estevão signing autographs in front of Palmeiras' training center in São Paulo (SP). From this material, we put together a... content video which combines testimonials, everyday images, and graphic elements.
- Gathering testimonies. The testimonies from the parents and Estevão Willian himself brought authenticity and emotion to the project. The interviews revealed personal insights into the impact of education and added depth to the narrative.
- Narrative construction. The book tells the story in a fluid and engaging way, alternating between important moments in Estevão's life and his impact on the sports community.
- Elements of motion graphics. We used motion graphics elements to add dynamism to the video and visually reinforce the main points of the narrative.
- Adapted versions. We created shorter, vertical and horizontal versions of the video so that the story could be shared in different formats and platforms, reaching more people.
the result for the Baptist Education Network
RBE has created a case study video that showcases, through the story of a former student, the influence of the comprehensive education offered by its schools. Shorter versions of this story are available in different formats and on various platforms.
The project also shows that we recorded video content anywhere in Brazil: part of the story was recorded in São Paulo, where Estevão was.
See also the Testimonials from former students of Colégio Batista Mineiro, Get to know our Video production throughout Brazil and read our tips for produce case study videos.
