SADA Group | Introduction to the Code of Conduct

SADA Group, one of the largest logistics and transportation companies in Brazil, has launched a new Code of Ethical Conduct to reinforce the values and principles that guide its operations. The objective of the video was to communicate ethical guidelines to all employees in a clear and engaging manner, promoting an honest work environment aligned with corporate values.

production process

Production followed a detailed process, starting with an initial briefing to align expectations, moving on to careful scriptwriting to ensure an engaging and informative end result.

The video was well received by SADA Group employees, contributing to greater awareness of the importance of ethics in the workplace. In addition, the video helped to consolidate the company's image as an organization committed to transparency and responsibility.

Silvertake Vídeo was responsible for producing the video, which involved the following steps:

• Briefing and Planning: Initial meeting with the SADA Group to understand the needs and objectives of the project.
• Scripting: Creation of a detailed script that addresses the main points of the new Code of Ethical Conduct
• Post-production: Editing and finalizing the video with the inclusion of graphics and animations to make the content more dynamic and easy to understand.

The production of the video of the new SADA Group Code of Ethical Conduct is an example of how visual communication can be a powerful tool to reinforce corporate values. If your company also seeks to create impactful content aligned with its principles, get in touch with Silvertake Video to turn your project into reality.