BernoulliBernoulli Educação approached us to produce the animated presentation of the new covers for their 2024 collection of educational materials. The concept for the covers was innovative: the characters were created like video game characters using artificial intelligence.
Our challenge was to transform this concept into a visual narrative that would invite the audience to explore the many possibilities of these new characters and, at the same time, present the institution's collection of educational materials.
How we produced the animated covers for Bernoulli Educação's educational materials.
The core of the project was the script. It needed to tell, in a playful and imaginative way, the story of creating characters with artificial intelligence. With the script defined, we moved on to adapting the cover art, transforming each static illustration into a character ready to come to life.
- Creative script. We developed a script that highlights the magic behind the character creation process, so that the audience can see the universe of possibilities that exists behind each cover.
- Art adaptation. We carefully adapted the original cover art so that each character could become animatable without losing the characteristics that make them unique.
- Animation. The animation takes you through various covers of the collection and highlights key moments that present the Bernoulli Educação product family in a dynamic and engaging way.
the result for Bernoulli Education
The video goes beyond simply showcasing the new covers: by bringing AI-generated characters to life, it presents the evolution of Bernoulli Educação's teaching materials and invites the viewer to explore the 2024 collection as if entering the universe of a game. It's an example of how... animated video It can transform a visual concept into an experience for the audience.
See also Animation of the 2025 covers of the Bernoulli Education System., a Animation of another educational material from Bernoulli Educação. and examples of Characters in animated videos.
