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Marketing and distribution

Video marketing strategy, funnel, distribution, and metrics for businesses.

Articles

Studio video recording, with the presenter seated and the camera displaying the transmission on a laptop.
Marketing and distribution14 min

Video Performance Report: How to Measure 2026 and Justify the 2027 Budget

November 11, 2026
A man in a blue suit speaks to the camera in a well-lit setting, conveying an important message.
Marketing and distribution6 min

Ideal length for corporate videos on YouTube and LinkedIn.

November 10, 2026
Smiling woman in a Cora T-shirt sitting at a desk with a laptop and a mug.
Marketing and distribution6 min

Corporate video hosting: YouTube, Vimeo, or Wistia?

October 27, 2026
Smartphone screen showing a virtual face in an office with natural light.
Marketing and distribution13 min

Product or app launch video: examples, script, and dissemination plan.

October 9, 2026
Group talking in a studio with filming equipment, lights and a laptop.
Marketing and distribution14 min

Brand launch and rebranding videos: examples and how to make them.

October 8, 2026
Smiling girl raising her hands in a classroom.
Marketing and distribution16 min

Videos for schools and educational institutions: 12 examples and a calendar for the year.

October 7, 2026
A man speaking in a chair, seen through a camera viewfinder in a dark room.
Marketing and distribution5 min

When should you send testimonial videos in the sales funnel?

October 7, 2026
Video shoot with the crew and participants indoors, with a city view in the background.
Marketing and distribution8 min

Videos for sales conventions and kickoffs: what to produce for 2027

October 6, 2026
A host speaks to the camera while a technician adjusts the recording equipment.
Marketing and distribution14 min

Video on LinkedIn for B2B companies: formats, specifications and ideas (2026)

October 5, 2026
Crew filming in a studio with cameras and professional lighting.
Marketing and distribution8 min

Year-end and retrospective videos: how to make them (with examples)

October 3, 2026
Video monitor showing two simultaneous angles of a man in glasses speaking in a studio
Marketing and distribution13 min

Video statistics 2026: consumption in Brazil, marketing, B2B and e-learning

October 2, 2026
Green screen set with a host and an assistant using a phone and a laptop.
Marketing and distribution9 min

Corporate video trends for 2027: what changes and what to do

October 1, 2026

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