Baptist Education NetworkColégio Batista Mineiro, part of the Baptist Education Network, is an educational institution with over a century of history. The school entrusted us with a special task: to create an animated lyric video for its anthem.
The video was released during the celebration of the institution's 101st anniversary and became a highlight of that celebration.
How we produced the animated lyric video for Colégio Batista Mineiro.
Representing the tradition and values of Colégio Batista Mineiro required a careful approach. Our team of illustrators and animators worked together to develop a concept that honored the institution's heritage without sacrificing a contemporary style. The challenge was to create a video that was both respectful and captivating.
- Visual concept. Illustrators and animators collaborated to define a concept that combines the school's history with a contemporary visual language.
- Custom illustrations. We created exclusive illustrations for the project, designed to reflect the school's identity.
- Kinetic typography. The lyrics of the national anthem come to life on the screen and follow the music from beginning to end.
- Motion graphics. We use techniques of motion graphics to give rhythm to the scenes. Each visual element was selected to reflect the school's identity and the spirit of the anthem.
the result for Colégio Batista Mineiro
The animated lyric video celebrated the legacy of Colégio Batista Mineiro and became part of daily activities and school events. It is an institutional material used every day by the school community, combining tradition and innovation in the way the school anthem is presented.
Also check out animated lyric videos from Turma do Bene, the Corporate manifesto of the Baptist Network and our production of animated video.
