Discover how planning and organization are essential in mass video production. Learn the importance of deadlines and how to ensure your project is a success.
Producing videos for projects such as online courses, employee onboarding, training, or video content requires detailed planning to ensure the final product meets expectations and is delivered on time. It is crucial to understand that video production is an ongoing process, resulting from a series of strategic and well-planned decisions.
Timeliness is the determining factor in the cost and schedule of any video project. Once the project scope and deadline are established, the video production company can estimate the time required to capture the footage. This phase includes decisions about the number of videos, the number of participants, the hours of content required, and the shooting location (offsite, office, or studio). With this information, it is possible to determine how many days of shooting will be required.
Before scheduling any recordings with participants, it is essential to confirm the availability of the video production company. Without confirmation from the production company, scheduling dates with participants may result in scheduling conflicts and delays in the schedule.
The production company needs adequate time for post-production and review of the material before final delivery. As we joke internally, “you have to coordinate with the Russians first.” In other words, aligning all parties involved at the right time is essential for the success of the project.
Once the scope, timeline, and availability of the production company have been confirmed, the next step is to create detailed scripts and production plans. This step is typically developed by the production company. The production plan should include:
In projects involving guests, it is important to first align dates with the production company before inviting participants. Without these dates defined, the production company may need to reschedule recordings, negatively impacting the delivery deadline. Therefore, communication and alignment between all involved are essential to avoid setbacks.
Deadlines are an essential element in planning any video production. A well-organized schedule agreed upon with the production company ensures that all deadlines are met and that clients receive their productions at the ideal time. The key to a successful video project lies in meticulous planning, organization and efficient communication between everyone involved.
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